Pace Explains Profitable Idealism

In this video, I explain the philosophy of profitable idealism. And I explain it by:

  • bad math
  • Einstein’s theory of relativity
  • REALLY bad math
  • lame Star Trek jokes
  • dissing Texas

As I explained, the philosophy of Profitable Idealism is pretty revolutionary. Social entrepreneurs since the 70’s (or, depending on how you count, since the 1900’s — Quaker Oats was founded by Quakers, after all) have been practicing ethical business.

So why is the revolution only happening now?

I’ve got two theories.

Theory #1: The global paradigm is shifting from control to connection. More people care about being conscious consumers, and about supporting businesses that do good.

Theory #2: Purely profit-oriented businesses simply cannot compete in today’s marketplace. With more choices available to customers and a free flow of information via the internet, customers are choosing idealistic businesses over similar offers from profit-oriented businesses.

Whichever theory is true, I believe that Profitable Idealism is the wave of the future, which is why I’m all excited about it!

Feel clear and confident about your direction in life!


Do you wish you could follow your heart, but it seems impossible? I can help you find the clarity and courage you need.

In other words, I can help you find your path.